(Psst – win tickets at the bottom of this post!)
For those unaware, the millennial generation is already changing philanthropy. As we’ve learned from the last MCONs (here, here and here), this generation, like others, has it’s own personality and giving profile. They are less religious than older Americans, but more civic-minded (esp. when voting). They demand transparency. They want access, not to the CEO for image or stature, but to ask questions, better explore the organization and to learn quickly how they can best assist the cause. They are incredibly connected and contrary to the ‘me generation’ stereotype, they are tremendously open to change – as long as they understand it.
MCON is the single best conference dedicated to understanding millennials, their giving patterns and how they are changing the world. In addition to unveiling the latest millennial giving research, this year’s conference brings the first opportunity to participate LIVE in Indianapolis (previous conferences have all been solely online), and brings a cadre of giving rockstars to the stage. Without further adieu, here are…
My top goals for #MCON13
1. Learn from Azita Ardakani who is truly mobilizing millennials for good
2. See if Danielle Deabler’s NPR twitter ‘voice’ is as soothing as Steve Inskeep’s.
3. Hear the big take-aways of the new millennial research from Achieve.
4. Hear Jenna Golden of Twitter share her best story of a small nonprofit making a ginormous social media splash.
5. Tell Heidi Jark of Fifth Third that I just paid off my car loan from Fifth Third (true story). Then hear how the 80 foundations she works with are transferring leadership to millennials.
6. Ask Ido Leffler from Yes to Inc. if he’s every met anyone named Icant from No way Inc.
7. Ask Nicole Robinson of the Mondelez International Foundation (Mondelez brands include Nabisco, Nilla and Oreo) what she thinks about the Twinkie comeback of the year. Kidding! Moreso, how she balances the Foundation’s interest in health with the business interest in selling sweat treats (Note: not trying to start a fight – I’m literally just curious).